How do you choose the right software (or app) for your organization? How do you sort through the marketing and sales hype? And how can you tell which vendor will be with you for the long haul and which will disappear after the sale? These are just some of the questions IT executives face when evaluating technology solutions to business problems.
- Determine the Problem You’re Trying to Solve
- Don’t Just Choose the Biggest Name
- Find a Solution that Can Solve Your Problem
- Create a Checklist of Necessary Features
- Choose a Program that Allows You to Customize Communications
- Look for Features that Prioritize Communication
- Find a Program that Will Save You Time
- Automate When Necessary
- Always Keep Conversion in Mind
- Look Into Analytical Features
- Ensure You’re Able to Navigate the Software
- Ensure Your Employees Can Navigate the Software
- Think About Collaboration & Integration Features
- Integration with the Programs You Already Use
- Think About Your General Business Goals
- Find a Program that Will Grow with You
- Look at Customer Service Models
- Consider Your Own Customer Service Needs
- Make Sure Someone is Available When You Need Help
- Choose a Price Model that Fits Your Needs
- Look for Hidden Costs
- Consider the Benefits of Community Features